A breeder CRM that fits how you actually work.

One useful record for every applicant

Share one public application link, then review every response in the master waitlist. Contact details, household context, puppy preferences, timing, status, priority, and breeder notes stay together instead of being copied into another spreadsheet.

• Public application that works from a phone
• Consistent review status and priority
• Preferences and notes attached to the applicant

From inquiry to pickup, fully tracked

Keep the family's contact record beside their waitlist position and litter interest. As the relationship develops, you can preserve the decisions and context that explain where the family stands instead of reconstructing the history from scattered messages.

• Current or future litter interest
• Placement preferences and timing
• Import for an existing list and export for portability

A waitlist you can understand at a glance

Use a small, consistent status flow to separate new applications, records under review, approved families, follow-up needs, and paused decisions. The master waitlist makes those decisions visible without turning the relationship into a generic sales pipeline.

Start with the useful part for free

The free workflow includes puppy applications, the master waitlist, contacts, dog records, litter management, import, and export. Upgrade later only when a website, buyer portal, deposits, contracts, or follow-up automation will save your program real work.